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南禮士路英語口語培訓(xùn)機(jī)構(gòu)推薦

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It’s a Saturday afternoon in late August and a group of business students is out on a roof terrace at Microsoft’s New England Research Development Center alongside Boston’s Charles River. 8月下旬一個周六的午后,一群商培名單訓(xùn)南禮士路學(xué)院學(xué)生坐在波士頓查爾斯河畔微軟(Microsoft)新英格蘭研發(fā)中心的屋頂露臺上。
The entrepreneurs, a mix of individuals funded by the National Collegiate Inventors and Innovators Alliance, a not-for-profit organisation that encourages entrepreneurship, and winners of business plan competitions, are holed up for Venture Lab, an intensive five-day boot camp. Each of the 21 teams is from an existing early-stage business that has a technological innovation, funding and a market, and is attending the workshop to help turn a good idea into a better commercial proposition. 由鼓勵創(chuàng)業(yè)精神的非營利組織National Collegiate Inventors and Innovators Alliance資助的這群企業(yè)家、商業(yè)計劃競賽的獲勝者,正在參加5日強(qiáng)化新人訓(xùn)練營Venture Lab。21個小組都來自草創(chuàng)階段的企業(yè),具備技術(shù)創(chuàng)新、資金和市場南禮士路英語口語培訓(xùn)機(jī)構(gòu)推薦名單,他們參加這個研修班,是為了把優(yōu)秀創(chuàng)意轉(zhuǎn)化為更好的商業(yè)提議。
Venture Lab is part of a wave of entrepreneurial boot camps that aim to provide founders with a way to step back from the daily grind and assess their business. These workshops are often focused on tech start-ups that may benefit from strong product innovation but have a weak business model. Venture Lab是一波創(chuàng)業(yè)新人訓(xùn)練營之一,旨在讓創(chuàng)始人暫且告別日常繁瑣事務(wù),轉(zhuǎn)而評估自己的業(yè)務(wù)。這些研修班往往關(guān)注那些可能受益于強(qiáng)有力產(chǎn)品創(chuàng)新、但商業(yè)模式較弱的初創(chuàng)科技企業(yè)。
The format can range from multiway intensive programmes to more compact one-day courses. Multiday boot camps allow participants to benefit from a fuller immersion in their business idea. Those attracting the most interest include: the 3 Day Start­up, an event that began at the University of Texas and has now spread around the world, putting 45 students, from undergraduates to PhDs, together to create a real tech business in three days; Startup Weekend, which brings people together for 54 hours to create new businesses; and Lean Startup Machine, a three-day workshop aimed at social enterprises, teaching a methodology devised by Eric Ries, the Silicon Valley entrepreneur. 研修班的形式可能是多日強(qiáng)化課程,也可能是比較緊湊的一日課程。多日新人訓(xùn)練營可以讓參與者獲益于更徹底地投入自己的商業(yè)創(chuàng)意。其中最吸引人的課程包括:為期3日的Start-up,該活動始于德克薩斯大學(xué)(University of Texas),如今已遍及全球,45名學(xué)生(從本科生到博士生)聚在一起在3天內(nèi)創(chuàng)建一家真實的科技企業(yè);Startup Weekend,把人們聚集在一起,在54小時內(nèi)創(chuàng)建新業(yè)務(wù);Lean Startup Machine,一個為期3天、針對社會企業(yè)的研修班,講授硅谷企業(yè)家埃里克?萊斯(Eric Ries)發(fā)明的一種方法論。
Extending the boot camp concept into a longer-form programme, the Unreasonable Institute unites 25 entrepreneurs for six weeks in Boulder, Colorado to receive training from 50 mentors, from Google executives to social entrepreneurs. Unreasonable Institute將這種新人訓(xùn)練營概念擴(kuò)大到更長形式的課程,組織25名企業(yè)家花6周時間在科羅拉多州博爾德英語口語接受50名導(dǎo)師的培訓(xùn),這些導(dǎo)師包括谷歌(Google)高管和社會企業(yè)家。
This particular Venture Lab is focused on social entrepreneurs, whose ideas range from a business making digital tools to help coffee farmers in Latin America to another helping farmers make fertiliser in Ethiopia. 上述Venture Lab關(guān)注于社會企業(yè)家,他們的商業(yè)創(chuàng)意包括:開發(fā)數(shù)字工具以幫助拉美咖啡農(nóng)戶,以及幫助埃塞俄比亞農(nóng)民制造肥料。
A core theme is to challenge existing assumptions about the customer – to rethink the business offering through customers’ eyes. Ariel Chait, the founder of Acopio, a technology company providing business management tools to agricultural co-operatives, says: “The programme has forced us to leave our own point of view and look at our business from the perspective of those who make it work – customers, investors, stakeholders.” 一個核心主題是挑戰(zhàn)有關(guān)客戶的現(xiàn)有假設(shè),透過客戶的眼睛來反思業(yè)務(wù)。為農(nóng)業(yè)合作社提供商業(yè)管理工具的科技公司Acopio創(chuàng)始人艾瑞爾?查特(Ariel Chait)表示:“該課程迫使我們脫離自己的觀點,從真正起作用的人們的視角來看待我們的業(yè)務(wù):客戶、投資者、利益相關(guān)者?!?BR> As director of the International Development Initiative at the nearby Massachusetts Institute of Technology, Laura Sampath selects student teams to put through Venture Lab as part of their business education. She says the programme complements MIT’s own entrepreneurial ecosystem. 作為麻省理工學(xué)院(MIT)全球發(fā)展計劃(International Development Initiative)的負(fù)責(zé)人,勞拉?薩姆帕斯(Laura Sampath)負(fù)責(zé)挑選學(xué)生小組參加Venture Lab,作為商學(xué)院教育的一部分。她表示,該計劃已成為麻省理工自身創(chuàng)業(yè)生態(tài)系統(tǒng)的一個補(bǔ)充。
“The timing of the programme usually means student teams have just returned from some time in the field and can focus – in a real way, not merely hypothesising – about their customers, their end users, their short- and long-term needs,” she explains. “This is messy stuff that no one knows exactly how to do well, and every venture will follow a different path. This is a really important message for early-stage entrepreneurs to hear.” “該課程的時間安排通常意味著,學(xué)生小組剛剛實習(xí)一段時間歸來,能夠以一種真切(而非假想)的方式,聚焦于客戶、他們的最終用戶,他們的短期和長期需求,”她解釋稱,“這種事情很復(fù)雜,沒有人確切知道如何做得出色,每個項目都將走上不同的道路。這是初創(chuàng)企業(yè)家需要聆聽的真正重要的信息。”
Back in the classroom some of the unconventional techniques being used by facilitator James Barlow, the director of entrepreneurial leadership at Tufts University, set boot camps apart from traditional business education. Mr Barlow gets the teams playing poker to understand dealing with risk; he sets them the task of assembling jigsaw puzzles to appreciate problem solving; and he asks them to map the path from idea to market with Post-it notes; and the room reverberates to the music of the Foo Fighters as the teams embark on a group exercise. 回到教室,塔夫斯大學(xué)(Tufts University)創(chuàng)業(yè)領(lǐng)導(dǎo)能力負(fù)責(zé)人、協(xié)調(diào)人詹姆斯?巴洛(James Barlow)正在使用的非傳統(tǒng)教學(xué)方法,讓新人訓(xùn)練營不同于傳統(tǒng)的商學(xué)院教育。巴洛讓各小組通過玩撲克理解如何處理風(fēng)險;他給他們制定一個組合拼圖的任務(wù),以認(rèn)識到如何解決問題;他要求他們用“報事貼”便簽繪制從創(chuàng)意到市場的路線圖;在各小組投入集思廣益的活動時,教室里回響著搖滾樂隊噴火戰(zhàn)機(jī)(Foo Fighters)的音樂。
Mr Barlow explains that using Post-it notes is designed to take a similar approach to launching a start-up as is used for creating a product. “When we design a physical product, we sketch it out, make a rough prototype with whatever is lying about and we do this in a quick and dirty fashion because we know it will be wrong,” he says. “With businesses we then to try and go straight to the perfect end-product. Strategy mapping enables ventures to articulate visually the working hypothesis of their venture and evolve it as a system.” 巴洛解釋稱,利用“報事貼”旨在采用與創(chuàng)造一種產(chǎn)品類似的方法,來發(fā)起一家初創(chuàng)企業(yè)?!爱?dāng)我們設(shè)計一種有形產(chǎn)品時,我們會畫出草圖,用手頭的任何原料做出一件粗略的樣品,我們以很快和很臟的方式做這個,因為我們知道會出錯,”他表示,“對于企業(yè),我們接著會嘗試直接走向完美的最終產(chǎn)品。戰(zhàn)略映射能夠讓企業(yè)清楚地表達(dá)其運作假說,并將其發(fā)展成一個體系?!?BR> Jennifer Keller Jackson, grant manager at the NCIIA, says the boot camp concept delivers results. “The luxury of being away from campus or the field and being able to immerse yourself in this thinking for five days nonstop with your team members is a rarity,” she explains. “The network of other teams in the room?.?.?.?is a huge benefit. All kinds of connections are shared and it’s a safe environment for getting good feedback.” National Collegiate Inventors and Innovators Alliance的撥款經(jīng)理詹妮弗?凱勒?杰克遜(Jennifer Keller Jackson)表示,新人訓(xùn)練營的理念是機(jī)構(gòu)有成效的南禮士路英語口語培訓(xùn)機(jī)構(gòu)推薦?!半x開校園或?qū)嵙?xí)場所、并讓自己與小組成員連續(xù)5天沉浸于這種思考的機(jī)會是難得的,”她解釋稱,“房間里其他團(tuán)隊構(gòu)成的網(wǎng)絡(luò)……是一項巨大優(yōu)勢。各種關(guān)系得到分享,這是獲得良好反饋的一個安全環(huán)境。”
Dan Jansen is co-founder of Earth2Block, a social venture that manufactures bespoke presses that can turn earth into building bricks and are sold in Thailand. Having never taken a business course before, he believes the Venture Lab experience took him out of his comfort zone, forcing him and his team to rethink and develop their business model. “As we worked through our economic model, we identified offering workshops as a new money generating opportunity that also increased the value of our product,” he says. 丹?詹森(Dan Jansen)是社會企業(yè)Earth2Block的英語口語聯(lián)合推薦創(chuàng)始人,該公司生產(chǎn)定制壓磚機(jī),以泥土為原料生產(chǎn)建筑用磚,在泰國銷售。他以前從未學(xué)習(xí)過商學(xué)院課程,他認(rèn)為,在Venture Lab的經(jīng)歷讓他走出了自己的舒適區(qū),迫使他和他的團(tuán)隊反思并發(fā)展自己的業(yè)務(wù)模式。他表示:“在我們思考我們的經(jīng)濟(jì)模式時,我們發(fā)現(xiàn)推出研修班是一個新的創(chuàng)收機(jī)會,這還會提高我們產(chǎn)品的價值?!?BR> E lla Peinovich runs Sasa Africa, a Nairobi ecommerce platform for the developing world, and says Venture Lab filled an information gap between a “l(fā)ab project and a functioning business”, validating the lessons she has learnt on the ground as well as helping to structure her understanding of the business model. “The boot camp forced us to challenge our assumptions. I now have a well detailed road map of necessary steps to launching our business,” she explains. 埃拉?佩恩威奇(Ella Peinovich)在內(nèi)羅畢經(jīng)營著一個針對培訓(xùn)發(fā)推薦展中國家的電子商務(wù)平臺Sasa Africa,他表示,Venture Lab彌補(bǔ)了“實驗室項目和一家投入運營的企業(yè)”之間的信息缺口,能夠驗證她在第一線得到的收獲,并幫助形成她對業(yè)務(wù)模式架構(gòu)的理解。她解釋稱:“新人訓(xùn)練營迫使我們挑戰(zhàn)自己的假設(shè)。對于創(chuàng)建我們的業(yè)務(wù)的必要步驟,我現(xiàn)在有了一個非常具體的路線圖?!?BR> While most of these entrepreneurial boot camps are clearly focused on early-stage businesses, there are also lessons for more established executives and entrepreneurs. 盡管多數(shù)創(chuàng)業(yè)新人訓(xùn)練營顯然專注于初創(chuàng)企業(yè),但也有一課程些針對已在商場南禮士機(jī)構(gòu)名單路站穩(wěn)腳跟的高管和企業(yè)家。
Out on the roof terrace, over a slice of pizza, Mr Chait says: “Starting a business can consume you. It takes up most of your energy every day. For five days we stepped out of our idea and into the shoes of customers, stakeholders and even mentors to our own business. Fresh eyes can be hard to come by, and this programme handed us a new set for us to use ourselves.” 在那個樓頂?shù)穆杜_上,查特邊吃著一塊比薩餅邊說:“創(chuàng)建一家企業(yè)可能會迫使你全身心投入。它每天都會消耗你大部分的精力。在5天時間里,我們跳出我們的構(gòu)想,站在了客戶、利益相關(guān)者甚至為我們的企業(yè)出謀劃策的導(dǎo)師的立場上。嶄新的視角可能很難得,而這個課程讓我們獲得了新的視角為自己所用?!?BR>

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